Theory Dept Pty Ltd, trading as Dreams Dept (“we,” “our,” or “us”), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, dreamsdept.com, including any other media form, media channel, mobile website, or mobile application related or connected to it (collectively, the “Site”), and when you speak with us or work with us.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

1. Information We Collect

We may collect information about you in a variety of ways.

Personal Information. This includes personally identifiable information, such as your name, email address, phone number, company details, and what you tell us about your business, that you voluntarily provide when you book a call, submit a form, use a tool or resource on the Site, subscribe to our mailing list, or buy a service from us.

Calls and Engagements. When we speak with you, we keep notes of what we discuss, and we may use transcription software to do so. When we work with you, we use the files, examples, and documents you share with us, which may contain personal information about you, your team, or your clients.

Information From Other Sources. We may collect business contact details from publicly available sources, such as company websites and professional profiles, and from business data providers, so we can contact businesses we think our services may suit.

Usage Data. Information automatically collected when you access the Site, such as your IP address, browser type, operating system, access times, and pages viewed directly before and after accessing the Site.

Financial Data. We do not store your payment card details. All payment processing is handled by Stripe, a PCI-compliant third-party payment processor. We may receive limited transaction information from Stripe, such as the last four digits of your card and transaction confirmation, but we do not have access to your full payment details.

2. Use of Your Information

We may use the information collected about you to:

• Provide, manage, and deliver our services.

• Communicate with you about bookings, enquiries, and engagements.

• Process payments and send related confirmations and invoices.

• Improve our Site and services.

• Send emails about our services and updates. You may opt out of marketing communications at any time.

• Contact businesses we think our services may suit. You can ask us to stop at any time.

• Respond to requests and support needs.

Files and material you share with us for an engagement are used to deliver that engagement, and otherwise as set out in your service agreement.

3. Disclosure of Your Information

We may share your information in certain situations.

Third-Party Service Providers. We use third-party services to help us run our business, deliver our services, and manage the Site. These include payment processing (Stripe), scheduling, website hosting and analytics (including Google Analytics), email and marketing platforms, workspace and record-keeping tools, call transcription, and the software and AI model providers we use to build and run the systems we deliver. These providers only have access to the information they need to perform their functions and are obligated to protect your data.

Overseas Disclosure. Some of these providers store or process information outside Australia, including in the United States. Where we use them, we take reasonable steps to ensure your information is handled consistently with the Australian Privacy Principles.

Legal Requirements. We may disclose your information to respond to legal processes, court orders, or to comply with applicable laws.

Protection of Rights. We may disclose your information to investigate and prevent fraud, violations of our policies, or threats to our property and safety.

4. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to enhance your experience, understand usage patterns, and improve our services.

We use Google Analytics, a web analytics service provided by Google LLC, to collect and analyse information about how visitors use the Site. Google Analytics uses cookies to gather data such as pages visited, time spent on the Site, and referring sources. This data is aggregated and anonymised. You can learn more about how Google collects and processes data at google.com/policies/privacy/partners.

You may refuse cookies through your browser settings, but note this may limit certain functionality on the Site.

5. Third-Party Websites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party site you visit.

6. Data Security

We implement appropriate technical and organisational security measures to protect your information. However, no method of internet transmission or electronic storage is entirely secure. We cannot guarantee absolute security but will take reasonable steps to protect your data.

7. Your Rights Under Australian Privacy Law

Under the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs), you have the right to:

• Access the personal information we hold about you.

• Request correction of any inaccurate, incomplete, or outdated information.

• Request deletion of your personal information, subject to legal obligations.

• Opt out of receiving marketing communications at any time.

To exercise any of these rights, please contact us using the details below.

If you believe we have breached the Australian Privacy Principles, please contact us using the details below. We will respond within 30 days. If you are not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner at oaic.gov.au.

8. Children’s Privacy

We do not knowingly collect personal information from individuals under the age of 18. If we become aware that we have collected information from a child, we will promptly delete such data.

9. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. We encourage you to review it regularly to stay informed of changes. Updates will be indicated by the “Last updated” date at the top of this page.

10. Contact Us

If you have questions or concerns regarding this Privacy Policy, please contact us at:

Email: hello @ dreamsdept.com